DEVELOPING DECISION COMPONENTS MODEL FOR ANALYSING DESIGN DECISIONS IN MONO-DISCIPLINE DESIGN TEAMS
An empirical research is conducted in order to understand the details of the design decision structures and formation; and to determine the components of the design decisions that are produced by the industrial design teams in the design process. The method of protocol analysis is used to determine the cognitive process of the members of the design team and to analyze the details of the design process. Empirical study is conducted with a mono-disciplinary design team,worked on a product design task, and is recorded by a video camera and the verbal protocols are transcribed. Verbal transcriptions are segmented and the protocol is coded by decision components coding systems. In the results section of the research, the evidence obtained from coding system developed in the study is presented in graphics and discussed the performance of the coding system in analyzing decisions.