Doll based design tool in corporate contexts: A qualitative comparison with storyboard in a new product development project

DS 94: Proceedings of the Design Society: 22nd International Conference on Engineering Design (ICED19)

Year: 2019
Editor: Wartzack, Sandro; Schleich, Benjamin; Gon
Author: Kagohashi, Kaho (1); Taoka, Yuki (1); Ohno, Takehiko (2); Hamaguchi, Nana (2); Chen, Xinlei (2); Amano, Kenta (2); Saito, Shigeki (3)
Series: ICED
Institution: Tokyo Institute of Technology
Section: Design methods and tools
DOI number:
ISSN: 2220-4342


Various tools for participatory design approach have been developed to support users to engage design process. Doll scenario is proposed as a generative tool for letting participants make and enact scenarios. However, suitable context to practice doll scenario is unclear in comparison with other tools using scenario. Therefore, our overall objective is to increase understanding of characteristics of making scenario in two different ways of expression; with doll and storyboard. We developed a doll scenario method, doll staging. The tool was evaluated in comparison to storyboard at a workshop which is a part of a new product development project in a corporate. The workshop was evaluated by semi-structured interviews with the participants and observations of the workshop and design outcome. The result suggests that doll staging allows participants to think from users? perspective in developing new idea. These findings provides new direction to choose scenario based design tools according to objective or context of design project. We also discuss potentials and research directions to use tools for developing scenario in corporate contexts.

Keywords: Participatory design, Doll scenario, Service design, Design methods


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