Is Organizational Design a Human-centered Design Practice?

DS 94: Proceedings of the Design Society: 22nd International Conference on Engineering Design (ICED19)

Year: 2019
Editor: Wartzack, Sandro; Schleich, Benjamin; Gon
Author: Auernhammer, Jan Michel Kurt (1); Leifer, Larry (2)
Series: ICED
Institution: Stanford University
Section: Design management
DOI number:
ISSN: 2220-4342


In recent years design has had a renaissance in business and management research and practice. Several authors have discussed if management is a design practice and how far design ought to go to design behaviors. This article discusses, evaluates and explores organizational design as a human-centered design practice. Relevant theoretical concepts of organizational theory, design approaches and practices are discussed to evaluate gaps in management practices and potential opportunities for design practice. The study collected and analyzed data from two organizations. The researched revealed several propositions, which provide insights of the usefulness, appropriateness and value of a human-centered design practice to organizational design.

Keywords: Organizational Design, Human-centered Design, Design practice, Design management, Organizational processes


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